Sip-and-Speak Series: Radio's Resilience and Opportunities in Today's Audio Landscape
Sunday, April 6 | 3:00 PM - 3:40 PM PDT
W231-W232: TV and Radio HQ
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Forget what you are hearing on the street about radio. Listen to the research and learn what stories you should be sharing about radio. Where are radio’s strengths? Who is listening? Where are they listening? Edison Research Director of Research Laura Ivey presents the latest findings from Share of Ear data including information on Gen Z radio listening and radio’s role in car.
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