Global Stage, Direct-to-Screen: World of Wonder's Playbook for Fan-Powered Growth
Tuesday, April 8 | 12:00 PM - 12:30 PM PDT
W108-W109
Pass Required: All Access Pass , Streaming Summit Pass
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This discussion will highlight how World of Wonder redefined audience engagement, leveraging direct-to-consumer strategies and video streaming technology. Learn how they've used live streaming, geo-targeted content, distribution on new app platforms, and a unique access subscription tier to curate and cultivate a thriving international community. Gain insights into their innovative approach to monetization, content distribution, and practical methods for building and maintaining fan loyalty.
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