What Makes Digital Sales Training Successful for Radio? (Powered by Marketron)
Monday, April 7 | 11:30 AM - 12:20 PM PDT
W233
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More radio stations are training sellers on digital and doing so regularly. However, this hasn’t necessarily translated to sales success. Join Marketron’s Senior Manager of Client Onboarding and Development Travis Cartier as he reviews trends, perceptions and the pillars that stations should place at the foundation of digital sales training. The session will provide you with specific takeaways to refresh your training strategies and how to measure effectiveness.
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