AI-Powered Ad Tech: Maximizing Revenue and Balance in a Dynamic Advertising Landscape
Tuesday, April 8 | 11:00 AM - 11:30 AM PDT
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In this fireside chat, Jesse Redniss, CEO of Precise.ai, and Michael Hagler, President of Lumenalta, will explore how AI and publisher-controlled ad management technology can work together to boost revenue and create better advertiser balance for local sports and niche media. By leveraging advanced audience segmentation and ad-serving platforms, this innovative approach empowers publishers to optimize CPMs and ad inventory while offering more tailored ad experiences. Discover how this powerful combination is driving growth for underserved markets in the ever-evolving ad tech space.
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